Indonesian Journal of Cultural and Community Development
Vol 15 No 3 (2024): September
Communication Development Articles

Strengthening Business Collaborations in the Sidoarjo District MSME Community
Memperkuat Kolaborasi Bisnis di Komunitas UMKM Sidoarjo


Article View
  • Muhammad Rafi Nugrahaputra,
  • Nur Maghfirah Aesthetika*
Muhammad Rafi Nugrahaputra
Universitas Muhammadiyah Sidoarjo, Indonesia
Nur Maghfirah Aesthetika
Universitas Muhammadiyah Sidoarjo, Indonesia *

(*) Corresponding Author
Picture in here are illustration from public domain image or provided by the author, as part of their works
DOI: https://doi.org/10.21070/ijccd.v15i3.1110
Published October 2, 2024
Keywords
  • communication,
  • MSMEs,
  • information sharing,
  • community dynamics,
  • partnerships
How to Cite
Nugrahaputra, M. R., & Aesthetika, N. M. (2024). Strengthening Business Collaborations in the Sidoarjo District MSME Community. Indonesian Journal of Cultural and Community Development, 15(3), 10.21070/ijccd.v15i3.1110. https://doi.org/10.21070/ijccd.v15i3.1110

Copyright (c) 2024 Muhammad Rafi Nugrahaputra, Nur Maghfirah Aesthetika

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Abstract

Background: Effective communication is vital for group dynamics within communities, particularly in business networks. Specific Background: This study focuses on the communication practices of the Micro, Small, and Medium Enterprises (MSMEs) community. Knowledge Gap: While prior research exists, the dynamics of information sharing in such informal settings have not been thoroughly examined. Aims: The research aimed to analyze communication dynamics within an MSME community and identify factors affecting interaction. Results: Findings indicate that informal interactions strengthen relationships and enhance partnership potential, yet information sharing remains limited, with only a few members actively disseminating business-related news. Novelty: This study emphasizes the significance of informal communication in building relationships while highlighting the need for improved information dissemination. Implications: Recommendations include fostering a more flexible communication environment to enhance collaboration and information exchange within MSME communities.

Highlights :

 

  • Informal Interactions: Foster strong relationships among community members.
  • Limited Information Sharing: Only a few members actively disseminate relevant business news.
  • Need for Flexibility: A more inclusive communication environment is essential for collaboration.

Keywords: communication, MSMEs, information sharing, community dynamics, partnerships

 

Article View

References

  1. S. Vinatra, A. Bisnis, U. Veteran, and J. Timur, “Peran Usaha Mikro, Kecil, dan Menengah (UMKM) dalam Kesejahteraan Perekonomian Negara dan Masyarakat,” Jurnal Akuntan Publik, vol. 1, no. 3, pp. 1–8, 2023. doi: 10.59581/jap-widyakarya.v1i1.832.
  2. G. Gustriani, I. Imelda, H. Harunurrasyid, M. Subardin, and M. Teguh, “Pelatihan Penyusunan Profil Usaha dan Proposal Pembiayaan bagi UMKM,” Jurnal Abdimas Adpi Sosial dan Humaniora, vol. 3, no. 1, pp. 220–225, 2022. doi: 10.47841/jsoshum.v3i1.87.
  3. S. H. S. Ulil Albab, E. Widayanto, and K. B. Sibarani, “Pengawasan Pelaksanaan Kemitraan UMKM dan Usaha Besar: Perbandingan Pengaturan di Indonesia dan Malaysia,” Jurnal Persaingan Usaha, vol. 3, no. 1, pp. 74–86, 2023. doi: 10.55869/kppu.v3i1.98.
  4. A. Israhayati and R. Auza, “Komunikasi Kelompok Komunitas Fotografi Pekanbaru (KFP) dalam Mempertahankan Kohesivitas Kelompok,” Jurnal Ilmu Komunikasi, vol. 11, no. 2, pp. 50–57, 2022.
  5. E. A. Ginting, E. Perwirawati, D. Bangun, and M. Yudha Prasetya, “Komunikasi Kelompok dalam Menjalin Solidaritas Antar Anggota: Studi Kasus pada Komunitas Relawan Pengawal Ambulan Indonesia (RPAI),” Jurnal Rectum, vol. 5, no. 1, pp. 1522–1533, 2023.
  6. I. E. Fachrezi and I. J. Triwardhani, “Komunikasi Kelompok pada Komunitas Cinta Wisata dalam Membentuk Kohesivitas Kelompok,” Bandung Conference Series: Communication Management, vol. 2, no. 1, pp. 313–318, 2022. doi: 10.29313/bcscm.v2i1.1744.
  7. I. Jamil and A. Maryani, “Komunikasi Kelompok untuk Meningkatkan Kerja Sama Tim Produksi Samasta Films,” Bandung Conference Series: Communication Management, vol. 3, no. 1, 2023. doi: 10.29313/bcscm.v3i1.6675.
  8. W. Wardani, “Membedah Teori Sosiologi: Teori Pertukaran (Exchange Theory) George Caspar Homans,” Jurnal Studia Insania, vol. 4, no. 1, p. 19, 2016. doi: 10.18592/jsi.v4i1.1111.
  9. W. Kustiawan, A. Taufiqurrohman, A. Syafii, A. Zainina, N. L. Taminta, and N. M. Jannah, “Teori Pertukaran Sosial,” Sosiologi, vol. 3, no. 1, pp. 1–9, 2014. [Online]. Available: http://sosiologi.fis.unp.ac.id/images/download/BAHAN/TEORI_SOSIOLOGI_MODERN.pdf.
  10. M. Rif and J. Ratna, “Membangun Sinergi: Menelisik Strategi Komunikasi dalam Kemitraan Bogasari-UMKM Kuliner,” Khazanah Multidisiplin, vol. 4, no. 2, pp. 372–396, 2023.
  11. M. Monim and S. T. Bura, “Strategi Pola Kemitraan Pelaku Usaha Kreatif UMKM melalui Kredit KUR Perbankan di Kabupaten Jayapura,” Journal of Economics Review (JOER), vol. 2, no. 1, pp. 23–30, 2022. doi: 10.55098/joer.2.1.23-30.
  12. H. Zia, “Pengaturan Pengembangan UMKM di Indonesia,” Rio Law Jurnal, vol. 1, no. 1, 2020. doi: 10.36355/rlj.v1i1.328.
  13. P. M. Blau, *Exchange and Power in Social Life*. New York: Wiley, 2017. doi: 10.4324/9780203792643.
  14. J. W. Thibaut and H. H. Kelley, *The Social Psychology of Groups*. New York: Wiley, 2017. doi: 10.4324/9781315135007.
  15. C. E. Rusbult and P. A. M. Van Lange, “Interdependence, Interaction, and Relationships,” *Annual Review of Psychology*, vol. 54, pp. 351–375, 2003. doi: 10.1146/annurev.psych.54.101601.145059.

Most read articles by the same author(s)

1 2 > >>