Indonesian Journal of Cultural and Community Development
Vol 15 No 2 (2024): June
Community Development Report

Analysis of Social Media @pdiperjuangan as a Means of Political Education for the Indonesian Democratic Party of Struggle
Analisis Media Sosial @pdiperjuangan Sebagai Sarana Pendidikan Politik Partai Demokrasi Indonesia Perjuangan


  • Solikhul Huda*,
  • Ainur Rohmaniah
Solikhul Huda
Universitas Muhammadiyah Sidoarjo, Indonesia *
Ainur Rohmaniah
Universitas Muhammadiyah Sidoarjo, Indonesia

(*) Corresponding Author
Picture in here are illustration from public domain image or provided by the author, as part of their works
DOI: https://doi.org/10.21070/ijccd.v15i2.1175
Published June 5, 2024
Keywords
  • Political Education,
  • Instagram,
  • PDI Perjuangan,
  • Social Media,
  • Public Awareness
How to Cite
Huda, S., & Rohmaniah, A. (2024). Analysis of Social Media @pdiperjuangan as a Means of Political Education for the Indonesian Democratic Party of Struggle. Indonesian Journal of Cultural and Community Development, 15(2). https://doi.org/10.21070/ijccd.v15i2.1175

Copyright (c) 2024 Solikhul Huda, Ainur Rohmaniah

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Abstract

General Background: Social media platforms have become essential tools for political communication and education, allowing political parties to reach broader audiences. Specific Background: The Indonesian Democratic Party of Struggle (PDI Perjuangan) utilizes Instagram, particularly the @pdiperjuangan account, to disseminate political information and educate the public. Knowledge Gap: While political parties increasingly rely on social media for engagement, there is limited research on how PDI Perjuangan employs Instagram for political education and its impact on public awareness. Aims: This research aims to analyze the role of the @pdiperjuangan social media account as a platform for political education by examining its content and strategies. Results: The findings reveal that PDI Perjuangan effectively uses Instagram to deliver political messages, enhancing public political awareness and reinforcing national ideology and character. The content published on the account reaches various social groups, including families and the wider community, creating a significant impact on political education. Novelty: This study provides insights into how Instagram, as a visual and interactive platform, serves as a vehicle for political education by PDI Perjuangan, contributing to the understanding of social media's role in modern political communication. 

Highlights: 

  • PDI Perjuangan uses Instagram to increase public political awareness and reinforce national ideology.
  • The @pdiperjuangan account reaches various social groups, including families and the wider community.
  • Instagram proves to be an effective tool for political communication and engagement with broader audiences.

Keywords: Political Education, Instagram, PDI Perjuangan, Social Media, Public Awareness

 

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