Vol 9 (2021): June
Community Development Report

Strengthening the Family Economy with Assistance in Marketing and Processing of Cassava Chips in Wonokerto Village Trenggalek, Indonesia
Penguatan Ekonomi Keluarga dengan Pendampingan Pemasaran dan Pengolahan Kripik SIngkong di Desa Wonokerto Trenggalek, Indonesia


Novi Puji Lestari
Universitas Muhammadiyah Malang, Indonesia *
Widhiyo Sudiyono
Universitas Muhammadiyah Malang, Indonesia

(*) Corresponding Author
Picture in here are illustration from public domain image or provided by the author, as part of their works
Published June 21, 2021
Keywords
  • cassava,
  • crackers,
  • marketing
How to Cite
Puji Lestari, N., & Widhiyo Sudiyono. (2021). Strengthening the Family Economy with Assistance in Marketing and Processing of Cassava Chips in Wonokerto Village Trenggalek, Indonesia. Indonesian Journal of Cultural and Community Development, 9, 10.21070/ijccd2021705. https://doi.org/10.21070/ijccd.v9i0.705

Abstract

Community service in the context of Marketing Assistance and cassava processing as a family economic booster in Wonokerto Trenggalek village. Cassava or cassava is a source of local carbohydrates in Indonesia which ranks third after rice and corn. This plant is the most potential raw material so that cassava has the potential as an important raw material for various food and industrial products. Cassava has a high carbohydrate content so it is considered a substitute for rice in some villages. The availability of cassava in some villages is finally considered as a normal and boring thing by the villagers or even the children who really don't like cassava or cassava. Related to this, it is necessary to have interesting cassava products that make people or children want to eat them. Based on these conditions, the service activity carried out by the team from the University of Muhammadiyah Malang aims to provide training on processing cassava into products that are worth selling such as chips. or cassava crackers and focus on marketing assistance such as packaging and branding on products so that they can be sold to various regions to help improve the economy of families in the village. active in preserving traditional specialties made from cassava.

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