Vol 15 No 2 (2024): June
Community Education Development Articles

Analisis semiotika propaganda pada Film Ice Cold:Murder, Coffe and Jessica Wongso
Semiotic analysis of propaganda in Ice Cold: Murder, Coffe and Jessica Wongso


Himawan Noer Alfan Ubeidillah
Universitas Muhammadiyah Sidoarjo, Indonesia *
M Andi Fikri
Universitas Muhammadiyah Sidoarjo, Indonesia

(*) Corresponding Author
Picture in here are illustration from public domain image or provided by the author, as part of their works
Published June 5, 2024
Keywords
  • Film,
  • Propaganda,
  • Public Discourse,
  • Semiotic Analysis,
  • Scapegoating
How to Cite
Ubeidillah , H. N. A., & Fikri , M. A. (2024). Analisis semiotika propaganda pada Film Ice Cold:Murder, Coffe and Jessica Wongso . Indonesian Journal of Cultural and Community Development, 15(2). https://doi.org/10.21070/ijccd.v15i2.1181

Abstract

General Background: Film serves as a powerful medium that reflects societal issues and functions as an informational tool, conveying messages across various domains such as entertainment, politics, and propaganda. Specific Background: "Ice Cold: Murder, Coffee, and Jessica Wongso" presents a true story intertwined with significant propagandistic elements that captivated public attention. Knowledge Gap: Despite the film's popularity, there is limited scholarly analysis focusing on the propagandistic elements and their implications within the narrative. Aims: This study aims to explore the propagandistic elements within "Ice Cold," examining how these elements engage with public discourse and perception. Results: Employing a qualitative approach alongside Roland Barthes' semiotic analysis, the findings indicate that the film incorporates white, black, and gray propaganda, which collectively foster scapegoating and attempt to shift public opinion as evidenced throughout the storyline. Novelty: This research contributes to the understanding of how film narratives can perpetuate propagandistic themes and influence societal perceptions. Implications: The results highlight the film's role in shaping public discourse, suggesting the need for critical engagement with cinematic portrayals of real-life events and their potential to manipulate audience perspectives.

Highlights: 

  1. Propagandistic Elements: The film employs white, black, and gray propaganda to influence audience perceptions.
  2. Societal Reflection: It serves as a medium that mirrors societal issues while shaping public opinion.
  3. Critical Engagement: The study emphasizes the necessity for critical analysis of films as they can manipulate narratives surrounding real-life events.

Keywords: Film, Propaganda, Public Discourse, Semiotic Analysis, Scapegoating

 

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