Indonesian Journal of Cultural and Community Development

Vol. 15 No. 3 (2024): September
Communication Development Articles

Public Communication Strategy in the Protest of Garbage Collector Workers: Strategi Komunikasi Publik dalam Aksi Protes Pekerja Pengumpul Sampah

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  • Irwan Susanto ,
  • Sufyanto Sufyanto
Irwan Susanto
Universitas Muhammadiyah Sidoarjo
Sufyanto Sufyanto
Universitas Muhammadiyah Sidoarjo
DOI: https://doi.org/10.21070/ijccd.v15i3.1113

Published 2024-10-02

Keywords

  • public perception,
  • crisis communication,
  • waste management,
  • local government,
  • Sidoarjo protests

How to Cite

Susanto , I. ., & Sufyanto, S. (2024). Public Communication Strategy in the Protest of Garbage Collector Workers: Strategi Komunikasi Publik dalam Aksi Protes Pekerja Pengumpul Sampah. Indonesian Journal of Cultural and Community Development, 15(3), 10.21070/ijccd.v15i3.1113. https://doi.org/10.21070/ijccd.v15i3.1113

Abstract

Background: Public perception is vital for government trust and communication. Specific Background: Protests by waste collectors in Sidoarjo impacted the government's image due to controversial waste management fees. Knowledge Gap: Few studies explore the role of government communication in shaping public perception during local policy protests. Aims: This study analyzes the Sidoarjo Communication Office's efforts to maintain a positive image post-protests. Results: The office's inadequate response, especially its failure to engage protestors, worsened negative media coverage. Novelty: The study underscores the importance of transparent crisis communication. Implications: Local governments must strengthen communication strategies to manage public sentiment and maintain credibility during crises.

Highlights :

 

  • Transparent communication prevents negative public sentiment.
  • Lack of engagement worsens media narratives.
  • Robust strategies are needed to maintain government credibility.

Keywords: public perception, crisis communication, waste management, local government, Sidoarjo protests

 

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