Designing Integrated Promotional Communication: IMC-Based Digital Assistance Initiative for MSMEs: Merancang Komunikasi Promosi Terpadu: Inisiatif Pendampingan Digital UMKM Berbasis IMC . Ind. Jour. Cul. Comm. Dev [Internet]. 2023 Jun. 30 [cited 2026 Jan. 10];14(2). Available from: https://ijccd.umsida.ac.id/index.php/ijccd/article/view/1213